MIKE SHIELDS
Vacation Sunscreen X AriZona Iced Tea Lip Balms
"I'm proud to announce AriZona Iced Tea lip balms by Vacation." says AriZona Iced Tea CEO Don Vultaggio. "Since 1992, we’ve put the world’s best flavors on your lips. Now, they’re gonna stay there."
My role
For this project, I was the Agency Producer from pre-production, execution, all the way through post-production including VFX, finishing, and final delivery.
Agency — Wieden + Kennedy
Creatives — Julia “Juju” Merten & Brendan Brown
GCD — Jarrod Higgins
Executive Producer — Nicole Kaptur
Producer — Mike Shields
Brand Director — Crystal Thompson
Brand Manager — Beck Beck
Head of Business Affairs — Amber Lavender
Sr Business Affairs Manager — Kevin Moyer
Strategist — Keiko Schnelle
PDX
Director — Nathan Maas // Content Services
Executive Producer — Zoe Schrepel // Content Services
Sr Line Producer — Courtney Wold // Content Services
DP — Anders Lund // Content Services
Editor — Anders Lund // Content Services
Head of Motion and Retouching — Frazier Goodbody
Photographer — Shay Platz
Retoucher — Shay Platz
NYC
DP — Jeredon O'Conner // Content Services
Gaffer— Smokey Nelson // Content Services
Production Sound — Eddy O’Connor // Content Services
Production Assistant — Alani Hunt // Content Services